Government communications
Government communications that build trust.
Upstride works with Australian, state and local governments to inform, engage and bring communities with them, through campaigns, PR, content, engagement and training. We understand approvals, caretaker periods and the standards public communication has to meet.
Winner
Best Government Communications Campaign in Australia, Mumbrella CommsCon Awards 2022
10,000+
people at the Walk Against Family Violence for Respect Victoria
10 years
working with Australian, state and local government clients
What we do
Campaigns and PR
Statewide and national campaigns and media relations, delivered to government brand and accessibility standards.
Overflow support
Hours-bank retainers for media and communications teams during leave, recruitment or a big announcement.
Reports and digital
Annual reports tabled in Parliament, data portals and plain-language web content.
Who we work with
- Department of Education Victoria
- Respect Victoria
- Organ and Tissue Authority (DonateLife)
- Department of Energy, Environment and Climate Action (DEECA)
- Department of Health Victoria
- Department of Transport and Planning
- Safer Care Victoria
- Victorian Agency for Health Information
- Commercial Passenger Vehicles Victoria
- Victorian Building Authority
- Conservation Regulator Victoria
- Knox City Council
- Mornington Peninsula Regional Tourism Board
Case studies
Education and research · Government · 2026
Victorian GovernmentDepartment of Education
Teach the Future
48,425 attendees across four expos
Government · Family violence and gender equality · 2025-2026
Victorian GovernmentRespect Victoria
Retainer media and campaign launches
2.06M media reach, October to December 2025
Health · Government · 2021-2026
Australian GovernmentOrgan and Tissue Authority
DonateLife Week and organ donation
475,000+ Australians registered as organ donors across six DonateLife Week campaigns we’ve supported with PR
Energy and environment · Government · 2019-2024
Victorian GovernmentDEECA
Environmental volunteering, Landcare and more
174,000+ Victorians reached in five days, National Volunteer Week
Health · Government · 2018-2019
Victorian GovernmentDepartment of Health
Thunderstorm Asthma multicultural campaign
1.2m multicultural Victorians reached
Infrastructure and transport · Government · 2018-2019
Victorian GovernmentDepartment of Transport and Planning
Melbourne, meet your new train
76,000+ visitors to the display, including 65,000+ at White Night
Health · Government · 2022
Victorian GovernmentSafer Care Victoria
Voluntary Assisted Dying annual report
On time tabled in Victorian Parliament
Health · Government · 2019-2022
Victorian GovernmentVictorian Agency for Health Information
Digital strategy and communications
Annual reports and plans
Infrastructure and transport · Government · 2020-2021
Victorian GovernmentCommercial Passenger Vehicles Victoria
Communications and engagement strategy
Adopted without changes
Infrastructure and transport · Government · 2020-2022
Victorian GovernmentVictorian Building Authority
Data visualisation website
Live public data portal
Community · Government · Education and research · 2026
Mornington Peninsula Regional Tourism
Guess the Tourist digital game
116 games played in one day
Energy and environment · Community · Government · 2023-2024
Local governmentMoonee Valley City Council and partners
One, Two, Tree
272,208 people reached by the campaign videos
Common questions
Are you on government panels?
Ask us about current panel arrangements for your department. We regularly work through direct engagement and as a subcontractor to larger suppliers.
Which government clients have you worked with?
The Victorian Department of Education, Respect Victoria, the Organ and Tissue Authority, DEECA, the Victorian Department of Health, Safer Care Victoria, VAHI, Commercial Passenger Vehicles Victoria and the Victorian Building Authority.