Disability · Campaigns and content · 2025

National Assistance Card

My Card, My Voice

A national campaign so more businesses, emergency services and providers recognise the card, which helps people with autism and brain injury communicate their needs.

My Card, My Voice

130+

media mentions

6

ambassadors and spokespeople

ABC RN

coverage on the Sunday program

What we did

  • Two content packs, one for cardholders and one for stakeholders
  • A national media release to 2,000+ outlets, plus a paid radio release
  • Media preparation for five spokespeople with lived experience

Find out more: nationalassistancecard.com.au/campaign

Let’s create your impact.

jane@upstride.com.au
+61 409 539 880
Mornington · Gippsland

How to work with us

Campaigns and launches

Strategy, creative, advertising, PR, media and content for campaigns and launches that need to cut through and move people to act.

Projects and training

Digital, AI, video, events and publications, plus media, communications and ethical AI training to build your team’s skills.

Retainers

Ongoing communications and engagement, media, PR and advocacy support, with a senior team on call when you need it.